Dark Knight Viral Awards Hardcore Fans With Free Screening
Dark Knight Viral Awards Hardcore Fans With Free Screening By Peter Sciretta/July 11, 2008 12:48 am EST Personally, I’ve loved The Dark Knight’s viral marketing campaign, but I’ve heard a lot of people complain that it is a big waste of time. Well guess what? The viral participants have finally gotten their reward – to see The Dark Knight early. That’s right, a viral e-mail was sent out from the WhySoSerious website alerting viral gamers that they could attend a free IMAX screening in one of 24 theaters on Tuesday night....